Sony dangles a carrot to entice users back to its system

 In Consumer, Identity Theft, Industry News, media releases, Press Releases, Privacy Commissioner

Sony has offered a sweetener in the hope that most of its 17 million users will be enticed back to using its services after the PlayStation data breach last month.

Sony has offered its customers a ‘welcome back’ package that includes 30 days of free access to PlayStation Plus, 30 days of free access to Music Unlimited by Qriocity, as well as free identity theft monitoring from Debix, and a promise of free downloads in the future.

In the video message below to customers, Executive Deputy President of Sony, Kazuo Hirai says all PS3 customers must change their PSN and Qriocity account passwords upon their return.

“Your new password can only be changed on the same PS3 in which your account was activated or through validated e-mail confirmation,” Hirai said. Customers will also have to update their PS3 firmware to receive the latest security patches,

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